Re-Create: an organisation that self-develops

  • Susan Barlow
  • Stephen Parry
  • Mike Faulkner

Abstract

To be effective in creating a true Customer Value Enterprise®, all activities need to be aligned to customer purpose by ensuring that all the key decisions within the business are related to creating customer success. Instead of designing development, design organisational self-development.

Keywords

Marketing 

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Copyright information

© Susan Barlow, Stephen Parry and Mike Faulkner 2005

Authors and Affiliations

  • Susan Barlow
  • Stephen Parry
  • Mike Faulkner

There are no affiliations available

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