Epilogue: Reinventing the Wheel?

  • Johannes Rüegg-Stürm

Abstract

At this point, the critical question may rightly be posed: what is so new about this Management Model? Does it come down to nothing more than new fads and myths (Kieser, 1996)? A glance at the first version of the St. Gallen Management Model from the 1970s, in fact, shows that the new edition can be understood as an organic evolution.

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Copyright information

© Johannes Rüegg-Stürm 2005

Authors and Affiliations

  • Johannes Rüegg-Stürm
    • 1
  1. 1.University of St. GallenSwitzerland

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