Defining Multilingualism in a Market Context

  • Helen Kelly-Holmes

Abstract

Shhh! Don’t letta the kids know what goes into it. When’sa your Dolmio day?

Keywords

Manifold Europe Income Azine Marketing 

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Notes

  1. 1.
    For an overview of ‘consumer socialization’, see Roedder John (1999) and Moschis (1987).Google Scholar

Copyright information

© Helen Kelly-Holmes 2005

Authors and Affiliations

  • Helen Kelly-Holmes
    • 1
  1. 1.University of LimerickIreland

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