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The Relative Commitment Audit

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Strategy in Crisis
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Abstract

We have given a definition for commitment and have examined companies that have this 'right stuff to win, as well as those that lack it and fail. But how can we tell if a company is committed enough, that it has a more developed understanding and determination to dominate in a particular industry sector than its rivals?

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© 1997 Michael de Kare-Silver

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de Kare-Silver, M. (1997). The Relative Commitment Audit. In: Strategy in Crisis. Palgrave Macmillan, London. https://doi.org/10.1057/9780230378117_8

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