Conclusion

Abstract

China is perhaps now the leading country for companies entering its market in huge numbers and where opportunities abound in that market. China is indeed an exciting market, yet equally it is a complex one because it is a society undergoing a massive transition in the context of the oldest surviving culture, and a large state sector and consequently a large bureaucracy. Trying to negotiate your way around this myriad bureaucracy is a daunting challenge. Also, it is one of the largest and fastest-growing emerging economies in the world, and such rapid development brings along its unique set of challenges and problems, such as unbalanced growth, pollution, lack of transparency, limited business regulations as the state tries to catch up with developments, and so on. Under these circumstances, it becomes difficult for corporations and businessmen operating in this market. Difficult as it may be, it is not insurmountable: as the Chinese saying has it: “everything is difficult, but everything is possible.”