Abstract
Now more than ever, in these bear-market, double-dip, depression days, people want to hear from their boss, the CEO, the chairman of the board. They are worried, anxious and bewildered. Where will the axe fall? What is the future of the company? Will I still have a job by the end of the year? Now is the time for talking. More than that, it is the time for serious speech-making, to people who need reassurance, a direction, hope for the future. So, what should be the message? Get the image right.
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© 2011 Adrian Furnham
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Furnham, A. (2011). Communicate, communicate, communicate. In: Managing People in a Downturn. Palgrave Macmillan, London. https://doi.org/10.1057/9780230307209_13
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DOI: https://doi.org/10.1057/9780230307209_13
Publisher Name: Palgrave Macmillan, London
Print ISBN: 978-0-230-29854-5
Online ISBN: 978-0-230-30720-9
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