Skip to main content

“Asia” as Regional Signifier and Transnational Genre-Branding: The Asian Horror Omnibus Movies Three and ThreeExtremes

  • Chapter
East Asian Cinemas

Abstract

The Ring (2002), The Ring Two (2005), Dark Water (2005), The Grudge (2004), The Grudge 2 (2006), Shutter (2008), The Eye (2008), and One Missed Call (2008) are all recent Hollywood remakes of Asian horror movies. Some of these titles have enjoyed critical and commercial success, as in the case of the first entry in this trend, The Ring (which achieved good box-office takings both inside and outside the US),1 and The Grudge.2 Others have proved to be major disappointments to fans of the original movies. Indeed, faced in summer 2008 with a string of remade Asian horror movies (Shutter, The Eye, and One Missed Call), the nightmarish destiny of Hollywood remakes appeared to many to have come true. Here were movies which not only failed to match the originals, but completely ruined their essence.

The international currency of “Asian horror” as a popular sub-genre has grown sharply over the past decade and often before Asian critics and scholars have had an opportunity to debate and agree certain ideas concerning its generic conventions. It is certainly true that numerous Asian countries have long and prolific traditions of cinematic horror. However, it is only recently that the traditions of specific countries have been brought together under the rubric of “Asia.” In these circumstances, Asian horror—a new generic term conjoining the regional signifier “Asia” and the generic label “horror”—has been returned to Asian critics and audiences with a haunting question: what is Asian horror?

This is a preview of subscription content, log in via an institution to check access.

Access this chapter

eBook
USD 16.99
Price excludes VAT (USA)
  • Available as EPUB and PDF
  • Read on any device
  • Instant download
  • Own it forever
Softcover Book
USD 16.99
Price excludes VAT (USA)
  • Compact, lightweight edition
  • Dispatched in 3 to 5 business days
  • Free shipping worldwide - see info
Hardcover Book
USD 54.99
Price excludes VAT (USA)
  • Durable hardcover edition
  • Dispatched in 3 to 5 business days
  • Free shipping worldwide - see info

Tax calculation will be finalised at checkout

Purchases are for personal use only

Institutional subscriptions

Preview

Unable to display preview. Download preview PDF.

Unable to display preview. Download preview PDF.

Bibliography

  • Cashill, R. (2006) “Lady Vengeance,” Cineaste, Summer, 58.

    Google Scholar 

  • Ching, L. (2001) “Globalizing the Regional, Regionalizing the Global: Mass Culture and Asianism in the Age of Late Capital,” in Arjun Appadurai (ed.) Globalization (Durham and London: Duke University Press).

    Google Scholar 

  • Davis, D. W. and E. Y. Yeh (2008) East Asian Screen Industries (London: BFI).

    Google Scholar 

  • Ebert, R. (2005) “Three … Extremes,” The Chicago Sun Times, 28 October.

    Google Scholar 

  • Galloway, P. (2006) Asia Shock: Horror and Dark Cinema from Japan, Korea, Hong Kong, and Thailand (Berkeley: Stone Bridge Press).

    Google Scholar 

  • Iwabuchi, K. (2002) Recentering Globalization: Popular Culture and Japanese Transnationalism (Durham: Duke University Press).

    Book  Google Scholar 

  • Jancovich, M. (2001) “Genre and the Audience: Genre Classifications and Cultural Distinctions in the Mediation of The Silence of the Lambs” in Mark Jancovich (ed.) Horror the Film Reader (London and New York: Routledge).

    Google Scholar 

  • Johnston, I. (2005) “Compliments to the Chef: Three … Extremes: Dumplings Expertly Mixes Social Critique and Questionable Cuisine,” Bright Lights Film Journal, no. 48, http://www.brightlightsfilm.com/48/dumplings.htm (Accessed June 25, 2008).

  • Kehr, D. (2005) “De-Finger the Piano Player,” The New York Times, October 30.

    Google Scholar 

  • Langfold, B. (2005) Film Genre: Hollywood and Beyond (Edinburgh: Edinburgh University Press).

    Google Scholar 

  • Lim, B. C. (2007) “Generic Ghosts: Remaking the New ‘Asian Horror Film,”‘ in G. Marchetti and S. K. Tan (eds) Hong Kong Film, Hollywood, and the New Global Cinema: No Film is an Island (London: Routledge).

    Google Scholar 

  • Naremore, J. (1995–6) “American Film Noir: The History of an Idea,” Film Quarterly, 49: 2, 12–27.

    Google Scholar 

  • Shin, C. (2008) “Art of Branding: Tartan ‘Asia Extreme’ Films,” Jump Cut: A Review of Contemporary Media, 50, http://www.ejumpcut.org/archive/ jc50.2008/TartanDist/index.html (Accessed March 10, 2010).

  • Stevens, D. (2005) “An Introduction to New Asian Horror,” The New York Times, 25 October.

    Google Scholar 

Download references

Authors

Editor information

Editors and Affiliations

Copyright information

© 2011 Vivian P. Y. Lee

About this chapter

Cite this chapter

Lee, N.J.Y. (2011). “Asia” as Regional Signifier and Transnational Genre-Branding: The Asian Horror Omnibus Movies Three and ThreeExtremes. In: Lee, V.P.Y. (eds) East Asian Cinemas. Palgrave Macmillan, London. https://doi.org/10.1057/9780230307186_6

Download citation

Publish with us

Policies and ethics