Abstract
Opinion polls in modern elections serve several purposes. From the amount of attention that tends to be paid after the election to analysing the accuracy of the final ‘predictions’, it might seem that this rather trivial game of trying to give the newspapers news of the result a few hours ahead of the vote-counting is the only important one. But of course it is not.
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References
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© 2011 Simon Atkinson and Roger Mortimore
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Atkinson, S., Mortimore, R. (2011). Were the Polls Wrong about the Lib Dems All Along?. In: Wring, D., Mortimore, R., Atkinson, S. (eds) Political Communication in Britain. Palgrave Macmillan, London. https://doi.org/10.1057/9780230305045_6
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DOI: https://doi.org/10.1057/9780230305045_6
Publisher Name: Palgrave Macmillan, London
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