Abstract
I had the rare pleasure of diving near a beautiful reef off Key West several years ago, when the tranquility was shattered by the sudden arrival of a large boat containing around 50 snorkeling day trippers. In an instant the fish scattered, the water became a frothing mass of fins, bubbles and elbows, the air was alive with excited chattering in a dozen languages and the water literally clouded over. Something similar has happened to the employee engagement space in the past decade or so.
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© 2011 Ian P. Buckingham
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Buckingham, I.P. (2011). What’s Employee Engagement?. In: Brand Champions. Palgrave Macmillan, London. https://doi.org/10.1057/9780230304659_2
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DOI: https://doi.org/10.1057/9780230304659_2
Publisher Name: Palgrave Macmillan, London
Print ISBN: 978-1-349-30591-9
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