Abstract
Manufacturing companies are looking for ways to make their value chains more sustainable, other companies are pushing research and development (R&D) efforts to create technological advancements that will mitigate environmental damage arising from urbanization and population swell, and service companies are sprouting up to fulfill new business demands and sometimes even to create new business. Business is embracing green technology like never before. At the same time, governments too are treating green business as a boon to stimulate their economies, create jobs, and springboard domestic companies into global giants with technological leadership. They also view renewable energies and emerging technologies in this field as the master key to reduce their exposure to high and volatile fossil fuel prices. Governments around the world have rushed to introduce policies to quicken the adoption of green technologies in private households and industry.
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© 2011 Roland Berger Strategy Consultants GmbH
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Henzelmann, T., Hoff, P. (2011). Green finance and the new green gold. In: Green Growth, Green Profit. International Management Knowledge. Palgrave Macmillan, London. https://doi.org/10.1057/9780230303874_17
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DOI: https://doi.org/10.1057/9780230303874_17
Publisher Name: Palgrave Macmillan, London
Print ISBN: 978-1-349-33056-0
Online ISBN: 978-0-230-30387-4
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