The Family Office: What to Keep Your Eye On

Abstract

Perhaps the number one responsibility of a family office is to create a comprehensive overall strategy that ensures family wealth and the ability to fulfill the SFO’s purpose for years to come. This is a considerable challenge and, like other issues highlighted in this book, it is murkier and more complex than it looks from the outside. The number one priority and key success factor is clarifying what the family really wants to accomplish and then aligning every other decision to accomplish that one overarching imperative. Although there are many choices, knowing which options are best for your family and family office is less straightforward.

With regard to excellence, it is not enough to know, but we must try to have and use it.

—Aristotle¹