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The digital package

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Book cover The Visionary Package

Abstract

Terrorism hit America’s store shelves several years ago. Near Chicago someone had inserted cyanide into a few Tylenol bottles. This led to the recall of all Tylenol products for a while, and eventually to safety sealed packaging, which has become standard on many types of ingestible products.

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© 2005 Herbert Meyers and Richard Gerstman

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Meyers, H., Gerstman, R. (2005). The digital package. In: The Visionary Package. Palgrave Macmillan, London. https://doi.org/10.1057/9780230286917_24

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