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Measuring Business Benefits

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Executive Development Journeys
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Abstract

As noted in comments peppered through the previous chapters, every educational or development activity should specify from the start the new skills or behaviors that participants are expected to display as a consequence of interventions. Without clarity on this, development activity is spurious and its results are at the very best unquantifiable.

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© 2010 Cora Lynn Heimer Rathbone

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Rathbone, C.L.H. (2010). Measuring Business Benefits. In: Executive Development Journeys. Palgrave Macmillan, London. https://doi.org/10.1057/9780230281639_8

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