Individuals, Norms, and Ethical Values

Abstract

Why do people behave the way they do? Why do they buy this product or service and not a different one? Why does one person work two jobs, another person one full-time job, another part-time, and yet another not work outside the home? Why does someone buy a huge house with many more bedrooms than family members? Why does someone cheat on his or her taxes, and someone else not do so? Why does a used car dealer sell a car which he or she knows to be a lemon and someone else not do so? Why does one person vote in an election and another person not do so? Why do some people, and not others, volunteer to build houses for the homeless?