Abstract
This chapter examines and categorises different business strategies deployed by the participating service organisations. It reveals competitive strategies and strategic positions for the service companies operating in the East Asian market. The chapter also compares differences and similarities of strategic directions and organisational performance across the three selected East Asian countries: China, Singapore and Malaysia.
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© 2010 Tan Yi
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Yi, T. (2010). Business Strategies in China, Singapore and Malaysia. In: The Oil and Gas Service Industry in Asia. Palgrave Macmillan Asian Business Series Centre for the Study of Emerging Market Series. Palgrave Macmillan, London. https://doi.org/10.1057/9780230275034_5
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DOI: https://doi.org/10.1057/9780230275034_5
Publisher Name: Palgrave Macmillan, London
Print ISBN: 978-1-349-31400-3
Online ISBN: 978-0-230-27503-4
eBook Packages: Palgrave Business & Management CollectionBusiness and Management (R0)