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Marshalling Resources — Building and Managing Commitment

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Abstract

In this chapter we discuss two contrasting ways of thinking. Business leaders need to employ these in a balanced way when developing the goals that they wish their organizations to pursue and as they seek to gain the commitment of those upon whom they will depend if those goals are to become reality. The first of these modes of thinking owes much to the contribution that science, engineering and technology have made to the success of industrial societies over the past 250 years or so. This mode tends to be formally structured, emphasizes and favors the logical, the analytical and the objective and is popularly termed “left Brain” thinking.

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Notes

  1. W. J. Reddin, Managerial Effectiveness, McGraw Hill, New York, 1970.

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  2. E. F. L. Brech, Longmans, The Principles and Practice of Management, London, 1963; Stafford Beer, Decision and Control, John Wiley, London, 1966

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  3. E. J. Miller and A. K. Rice, Systems of organization, Tavistock Publications, London, 1967.

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  4. John Darwin, Philip Johnson and J. McCauley, Developing strategies for change, Pearson, London, 2002.

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  5. Jim Collins, Good to Great, Random House Business Books, London 2001.

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© 2009 Graham Robinson & John Harris

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Robinson, G., Harris, J. (2009). Marshalling Resources — Building and Managing Commitment. In: Unsecured Ladders. Palgrave Macmillan, London. https://doi.org/10.1057/9780230249158_6

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