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The Final Chapter of the ‘VW Model’? The VW Trajectory, 1995–2005

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The Second Automobile Revolution

Abstract

The period under study covers a phase in the Volkswagen (VW) trajectory marked by a particularly close succession of growth and crises, high-flying plans and bitter disappointments. At the end of the period, the VW Group was acquired by the family-owned niche carmaker Porsche. Our account describes the factors and processes which made this shift possible. The shift could have far-reaching effects on the productive model that had determined the company trajectory of VW for more than half a century.

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© 2009 Ulrich Jürgens

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Jürgens, U. (2009). The Final Chapter of the ‘VW Model’? The VW Trajectory, 1995–2005. In: Freyssenet, M. (eds) The Second Automobile Revolution. Palgrave Macmillan, London. https://doi.org/10.1057/9780230236912_12

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