Abstract
At a recent gathering of 30 top executives from non-competing customerfacing firms at an innovation summit, discussions centred on how to innovative more effectively (Petrick 2007a). These companies are struggling with how to identify the best talent, how to fund and manage the innovation process, and how to measure its effectiveness. Without exception, these executives believe that leveraging their company’s supply chain and the talent and technologies located within it are a key to success. A major barrier to this, however, was captured by one executive’s comment, ‘Within our company, and even outside of it, information gets shared. Insight doesn’t.’ This chapter focuses on the theoretical understanding and practical realities of networked innovation. We specifically explore the challenges of creating and sharing insights in supply chain networks.
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© 2009 Irene J. Petrick and Nicolai Pogrebnyakov
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Petrick, I.J., Pogrebnyakov, N. (2009). Innovation in Distributed Networks and Supporting Knowledge Flows. In: Dwivedi, A., Butcher, T. (eds) Supply Chain Management and Knowledge Management. Palgrave Macmillan, London. https://doi.org/10.1057/9780230234956_1
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DOI: https://doi.org/10.1057/9780230234956_1
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