Abstract
At the time of writing this book, I was actually surprised to find that there is no one, comprehensive place to find information about all the different virtual worlds in the marketplace despite the wealth of partial listings online. Hence, the birth of the Brand Avatar Virtual World Companion Guide created to give you a brief snapshot/overview of the many worlds in the marketplace. The following is meant to be a companion guide to introduce you to the various virtual worlds grouped by target audience and type of virtual world and subsequently listed in alphabetical order. Although several worlds have multiple target audiences (such as There.com for 13-year-olds through to people in their 20s), many have a single target audience (such as Habbo for teens only).
This is a preview of subscription content, log in via an institution.
Buying options
Tax calculation will be finalised at checkout
Purchases are for personal use only
Learn about institutional subscriptionsPreview
Unable to display preview. Download preview PDF.
Sources
http://www.massively.com/category/virtual worlds/
Copyright information
© 2009 Alycia de Mesa
About this chapter
Cite this chapter
de Mesa, A. (2009). Virtual World Companion Guide. In: Brand Avatar. Palgrave Macmillan, London. https://doi.org/10.1057/9780230233713_10
Download citation
DOI: https://doi.org/10.1057/9780230233713_10
Publisher Name: Palgrave Macmillan, London
Print ISBN: 978-1-349-29999-7
Online ISBN: 978-0-230-23371-3
eBook Packages: Palgrave Business & Management CollectionBusiness and Management (R0)