Abstract
“Successful companies will be those that transform information into value-creating knowledge, and […] use this knowledge to innovate and capture additional profit” (Davenport et al. 2006: 17). Information and knowledge are two contributors to innovation and change. The ubiquitous availability of information and rapid sharing of knowledge require, however, the ability to reinvent and adapt continuously to environmental dynamism. It is through reinvention and adaptation that companies are able to build up capabilities for creating value; for instance, in effectively launching innovations or interacting with vendors and customers as co-creators in value creation processes. The organizational capability to innovate (innovative capability) has become the impact factor for business growth in the information age.
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Pfeffermann, N. (2017). The Role of Communication as a Dynamic Capability in Business Model Innovation. In: Brem, A., Viardot, E. (eds) Revolution of Innovation Management. Palgrave Macmillan, London. https://doi.org/10.1057/978-1-349-95123-9_7
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DOI: https://doi.org/10.1057/978-1-349-95123-9_7
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