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Cultural Intermediaries and the Value of Game of Thrones

  • Ruth McElroyEmail author
  • Caitriona Noonan
Chapter
  • 91 Downloads

Abstract

This chapter uses cultural intermediation and the bodies that perform this work as an alternative and original point of entry into analysis of television drama production. We argue that cultural intermediaries such as screen agencies and tourist boards, while frequently neglected in TV drama scholarship, play a significant role in actualising economic, political and symbolic value. In order to do so, these intermediaries deploy a range of tools including public subsidies and digital branding strategies as they translate public policy into interventions intended to support and sustain the production sector. This chapter uses the case study of HBO’s Game of Thrones to demonstrate how cultural intermediaries in Northern Ireland are attempting to restore the country’s political and economic visibility in a global landscape.

Keywords

Cultural intermediaries Screen agencies Tourism Policy Game of Thrones Place branding Public investment 

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Filmography

  1. Broadchurch (Kudos Film and Television, Imaginary Friends, ITV—Independent Television 2013–2017).Google Scholar
  2. Doc Martin (Buffalo Pictures/Homerun Productions 2004–present).Google Scholar
  3. Doctor Who (BBC Wales 2005–present).Google Scholar
  4. Downton Abbey (Carnival Films/ITV Studios 2010–2015).Google Scholar
  5. Game of Thrones (Home Box Office (HBO)/ Television 360/ Grok! Studio/Generator Entertainment/Bighead Littlehead 2011–2019).Google Scholar
  6. Inspector Morse (Zenith Entertainment/Central Independent Productions/Carlton UK Productions/WGBH 1987–2000).Google Scholar
  7. Lewis (Granada Media/Granada Television/ITV Productions/ITV Studios/WGBH 2006–2015).Google Scholar
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  13. Torchwood (BBC Wales/Canadian Broadcasting Company/BBC Worldwide Productions 2006–2011).Google Scholar
  14. Wallander (Zodiak Entertainment/ARD Degeto Film/BBC Scotland/Film I Skane/Left Bank Pictures/TV4/WGBH/Yellow Bird 2008–2016).Google Scholar

Copyright information

© The Author(s) 2019

Authors and Affiliations

  1. 1.Creative IndustriesUniversity of South WalesCardiffUK
  2. 2.School of Journalism, Media and CultureCardiff UniversityCardiffUK

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