The Discursive Power of Firms
- 475 Downloads
In this chapter Elbra argues that gold mining firms rely heavily on discursive power in order to promote firm-led regulation as a legitimate form of governance. In order to demonstrate this, a three faces of power framework is introduced highlighting the features of instrumental, structural and discursive power. Following this, empirical evidence based on interviews with mining company executives is analysed in order to demonstrate the manner in which firms leverage their private authority. It is argued that as the effectiveness of instrumental power declines, gold mining firms increasingly find that discursive power, supported by structural power, is enabling business to paint itself as a legitimate governor, in turn sharing sovereignty with the SSA state.
KeywordsGold Mining Chief Executive Officer Structural Power Industry Regulation United Nations Global Compact
- Buchan, D. (1998). Multinationals making explicit commitment, Financial Times. Retrieved April 22, 1998.Google Scholar
- Cashore, B. W. (2002). Legitimacy and the privatization of environmental governance: How non–state market–driven (NSMD) governance systems gain rule–making authority. Governance, 15(4), 503–529. doi: 10.1111/1468-0491.00199.
- Clapp, J. (1998). The privatization of global environmental governance: ISO 14000 and the developing world. Global Governance, 4(3), 295–316.Google Scholar
- Cox, R. W. (1987). Production, power and world order: Social forces in the making of history. New York: Columbia University Press.Google Scholar
- Cutler, A. C., Haufler, V., & Porter, T. (Eds.) (1999). Private authority and international affairs. Albany: State University of New York Press.Google Scholar
- Friedman, T. L. (2000). The lexus and the olive tree. New York: Anchor Books.Google Scholar
- Fuchs, D. (2007). Business power in global governance. Boulder, CO: Lynne Rienner Publishers.Google Scholar
- Kantz, C. (2007). The power of socialization: Engaging the diamond industry in the Kimberley process. Business and Politics, 9(3). doi: 10.2202/1469-3569.1186.
- Keck, M. E., & Sikkink, K. (1998). Activists beyond borders: Advocacy networks in international politics. Ithaca, NY: Cornell University Press.Google Scholar
- Lindblom, C. E. (1977). Politics and markets: The world’s political economic systems. New York: Basic Books.Google Scholar
- Porter, M. E. (1990). The competitive advantage of nations. Harvard Business Review, 68(2), 73–93.Google Scholar
- Vogel, D. (1995). Trading up: Consumer and environmental regulation in global economy. Cambridge: Harvard University Press.Google Scholar
- Wallach, L., & Sforza, M. (1999). Whose trade organization: Corporate globalization and the erosion of democracy: An assessment of the World Trade Organization. Washington, DC: Public Citizen.Google Scholar
- Williamson, O. E. (1985). The economic institutions of capitalism. New York: Free Press.Google Scholar