Advertisement

1959 General Election, Tories and TV 1958–63

  • Anthony Ridge-Newman
Chapter
  • 135 Downloads
Part of the Palgrave Studies in the History of the Media book series (PSHM)

Abstract

Chapter 6 focuses on analysing marked changes in Macmillan’s Conservatives before and after the 1959 election. It argues that the party’s organizational culture continued to adapt in line with advances in wider television culture and that the party underwent transformation post-election. Laying ground for the major theme of  Chapter 7, this chapter argues that Macmillan’s Conservatives underwent rapid organizational changes resulting in a more professionalized and television centric party. Key drivers of organization change in Macmillan’s Conservatives include the post-Suez empowerment of broadcasters, realization by political elites that TV production could not be controlled by parties, instincts and choices of leaders like, for example, Edward Heath, in key mediatory roles, increased familiarity with the medium by 1959 and insights and experiences from the 1959 election.

Keywords

Conservative Party General Election 1959 Harold Macmillan Macmillan’s Conservatives Professionalization Television 

References

  1. CCO 600/3/4/1 1959 General Election — Radio and Television (1959).Google Scholar
  2. Bale, Tim. 2012. The Conservatives since 1945, the Drivers of Party Change. Oxford: Oxford University Press.CrossRefGoogle Scholar
  3. Cockett, Richard. 1994. The Party, Publicity, and the Media. In Conservative Century: The Conservative Party since 1900, ed. Anthony Seldon and Stuart Ball, 547–78. New York: Oxford University Press.CrossRefGoogle Scholar
  4. Lawrence, Jon. 2011. The Culture of Elections in Modern Britain. History, 96:324: 459–76.CrossRefGoogle Scholar
  5. Lawrence, Jon. 2009. Electing Our Masters: The Hustings in British Politics from Hogarth to Blair. New York: Oxford University Press.CrossRefGoogle Scholar
  6. Rallings, Colin, and Michael Thrasher. 2006. British Electoral Facts. London: Biteback Publishing.Google Scholar
  7. Seymour-Ure, Colin. 2003. Prime Ministers and the Media: Issues of Power and Control. Oxford: Blackwell.CrossRefGoogle Scholar
  8. Seymour-Ure, Colin. 1996. The British Press and Broadcasting since 1945 Oxford: Blackwell.Google Scholar
  9. Wilson H. 1961. Pressure Group: The Campaign for Commercial Television. London: Martin Secker.Google Scholar

Copyright information

© The Author(s) 2017

Authors and Affiliations

  • Anthony Ridge-Newman
    • 1
  1. 1.University of GlasgowGlasgowUnited Kingdom

Personalised recommendations