Enterprise Software or Tools: Terminology and Communication Processes

  • Anna Danielewicz-Betz


This chapter is devoted to enterprise software as a crucial element of doing business in digital-age corporations. It explains why and how enterprise software/tools map business processes and how they impact communication. It also explores the idea of tool-mediated and tool-related (meta)communication. Some examples of tools commonly used in modern corporations, especially in their Sales divisions, are presented and discussed and tool-mediated channels of communication are explained.


Business Process Customer Relationship Management Enterprise Resource Planning Sales Process Social Media Tool 
These keywords were added by machine and not by the authors. This process is experimental and the keywords may be updated as the learning algorithm improves.


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© The Author(s) 2016

Authors and Affiliations

  • Anna Danielewicz-Betz
    • 1
  1. 1.Ludwig-Maximilians UniversityMunichGermany

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