Abstract
This chapter of Communicating Creativity: The Discursive Facilitation of Creative Activity in Arts examines how the discourse of work constitutes what the tutors perceive as successful creative behaviour in the university art and design studio. The chapter argues that the discourse of work is the result of emergent twentieth-century social and economic structures, and suggests that it has superseded the previously dominant Western discourse of creativity as involving individual creative genius and an emphasis on traditional artistic skill.
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Notes
- 1.
This chapter is based on Hocking, D. (2011), ‘The discursive construction of creativity as work in a tertiary art and design environment’. Journal of Applied Linguistics and Professional Practice, 7(2): 235–255. © Equinox Publishing Ltd 2011.
- 2.
Systemic functional linguistics views different verbs as representing different types of processes. The tendency of an individual or a group to use certain verb processes over others in a particular communicative context can often provide an analyst with information about how that individual or group construes the reality of that context.
- 3.
This presupposition also provides insights into the tutors’ conceptualisation of the students’ motivation, and their own role as ‘student motivators’, which will be discussed further in Chap. 5.
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Hocking, D. (2018). Work. In: Communicating Creativity. Communicating in Professions and Organizations. Palgrave Macmillan, London. https://doi.org/10.1057/978-1-137-55804-6_3
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DOI: https://doi.org/10.1057/978-1-137-55804-6_3
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