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‘Honest Endeavour Together!’: Social Mobility, Entrepreneurialism and Class in Mr Selfridge

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Abstract

This chapter uses the political context of the Coalition Government period of 2010–15 to frame analysis of the representational politics of the ITV costume drama Mr Selfridge. Providing the first detailed examination of the series in light of Coalition political philosophy and policy during that pivotal five-year period, this chapter considers the various ways in which the series intersects with contemporary public debates in the UK about spending, consumption, equality, welfare provision and personal responsibility.

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Correspondence to Gill Jamieson .

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Jamieson, G. (2017). ‘Honest Endeavour Together!’: Social Mobility, Entrepreneurialism and Class in Mr Selfridge . In: Forrest, D., Johnson, B. (eds) Social Class and Television Drama in Contemporary Britain. Palgrave Macmillan, London. https://doi.org/10.1057/978-1-137-55506-9_7

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