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Fluff, Frivolity, and the Fabulous Samantha Jones: Representations of Public Relations in Entertainment

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Entertainment Values

Part of the book series: Palgrave Entertainment Industries ((PAEI))

Abstract

Public relations (PR) plays a significant role in the modern media landscape, with its size and influence having grown significantly over the last 30 years. It functions primarily to manage information, image, and stakeholder relationships; however, PR is a discreet occupation that largely operates out of the public eye and is often considered most successful when it is ‘invisible’. In this chapter, using Sex and The City as a case study, we argue fictional entertainment provides critical insight into public relations as a profession and as a practice. We explore how such representations reflect and refract audience understandings about PR, and how this in turn impacts the role and reputation of PR in our society.

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Author information

Authors and Affiliations

  1. Creative Industries Faculty, Queensland University of Technology, Queensland, Australia

    Ella Chorazy

  2. School of Communication, Queensland University of Technology, Brisbane, Australia

    Stephen Harrington

Authors
  1. Ella Chorazy
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  2. Stephen Harrington
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Editors and Affiliations

  1. Creative Industries Faculty, Queensland University of Technology, Brisbane, Australia

    Stephen Harrington

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Chorazy, E., Harrington, S. (2017). Fluff, Frivolity, and the Fabulous Samantha Jones: Representations of Public Relations in Entertainment. In: Harrington, S. (eds) Entertainment Values. Palgrave Entertainment Industries. Palgrave Macmillan, London. https://doi.org/10.1057/978-1-137-47290-8_15

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