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Introduction

  • Mario La Torre
Open Access
Chapter

Abstract

This book is not meant to be a report on the state of the art of the audiovisual industry, nor a survey of best practices and key players operating in the market, but a theoretical picture analysing the main economic and financial features of the audiovisual industry. The first section — Chapters 2 and 3 — describes the perimeter and the main features of the audiovisual industry; Chapters 4, 5 and 6 analyse the economics of the industry — mainly costs and revenues, pricing models and value of audiovisual firms; Chapters 7 and 8 explores audiovisual funding and the related risks; a financial platform for the audiovisual industry is proposed in Chapter 9, together with conclusions. In this perspective, the book represents a useful guide for professionals and producers, as well as for bankers, financial managers and academics.

Keywords

Price Model Creativity Industry Cultural Industry Retail Investor Mutual Knowledge 
These keywords were added by machine and not by the authors. This process is experimental and the keywords may be updated as the learning algorithm improves.

Copyright information

© Mario La Torre 1999

Open Access This chapter is licensed under the terms of the Creative Commons Attribution 3.0 International License (http://creativecommons.org/licenses/by/3.0/), which permits use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons licence and indicate if changes were made.

The images or other third party material in this chapter are included in the chapter’s Creative Commons licence, unless indicated otherwise in a credit line to the material. If material is not included in the chapter’s Creative Commons licence and your intended use is not permitted by statutory regulation or exceeds the permitted use, you will need to obtain permission directly from the copyright holder.

Authors and Affiliations

  • Mario La Torre
    • 1
  1. 1.University of RomeItaly

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