Abstract
Using a Chinese MNC’s expansion into Australia we assess whether or not organizational stigmas (tribal or conduct) are attached by external stakeholders. We find a weak tribal stigma exists based on country of origin (China). However, a strong conduct stigma is attached to the industry due to environmental concerns. Although participants perceive an illegitimate practice, a high level of controllability and a distinct possibility of danger to the community, they still support the development because of the economic benefits. Thus, the concept of ‘opportunity costs’ plays an important role in mediating the effect of organizational stigmatization.
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Thomson, S.B., Nyland, C., Mewett, H.F. (2018). Stigma and Multinational Corporations. In: Thomson, S., Grandy, G. (eds) Stigmas, Work and Organizations . Palgrave Explorations in Workplace Stigma. Palgrave Macmillan, New York. https://doi.org/10.1057/978-1-137-56476-4_11
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DOI: https://doi.org/10.1057/978-1-137-56476-4_11
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