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Case I: iFLYTEK: A Technology Innovator’s Journey from Intelligent Speech to Artificial Intelligence

  • Xiaoming ZhuEmail author
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Part of the Management for Professionals book series (MANAGPROF)

Abstract

In 1999, riding the wave of speech recognition, iFLYTEK started off as a provider of speech synthesis technology. After nearly ten years of exploration and development, iFLYTEK became the forerunner in China’s intelligent speech technology and market, and was listed on the A-Share market in 2008. Along with the evolution of underlying algorithm and the development of mobile Internet, iFLYTEK gathered new momentum of growth by transforming into a speech service platform. It introduced iFLYTEK Voice Cloud in 2010 and its market capitalization exceeded 40 billion RMB. The rise of AI technology in recent years prompted the company to embark on its second entrepreneurial journey by launching the Hyper Brain Project. Confronted with new opportunities, what challenges will iFLYTEK face and how can it make further innovation?

Notes

Acknowledgements

This case was written by Prof. Zhu Xiaoming, case writer Qian Wenying and research assistant Zhu Yezi. The case writing was supported by iFLYTEK Co., Ltd.

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Copyright information

© Shanghai Jiao Tong University Press and Springer Nature Singapore Pte Ltd. 2019

Authors and Affiliations

  1. 1.China Europe International Business SchoolShanghaiChina

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