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International Communications in Western Broadcast Media

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International Communication Strategies of Chinese Radio and TV Networks

Abstract

Since the 1990s there has been a growing body of research on international communications. The experiences of developed countries in international communications offer particularly useful insights into developing China’s communicative power in terms of broadcast media.

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Notes

  1. 1.

    For more detail, please see M. Liu (2006).

  2. 2.

    See http://www.bbc.co.uk/worldserive/specialreports/annual_review_2010.

  3. 3.

    See http://www.bbccharterreview.org.uk/have_your_say/white_paper/bbc_whitepapter_march06.pdf.

  4. 4.

    See http://www.bbc.co.uk/pressoffice/pressreleases/stories/2006/04_april/25/creative.shtml.

  5. 5.

    See http://www.bbc.co.uk/annualreport/download/index.shtml.

  6. 6.

    See www.viacom.com and www.nick.com.

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Correspondence to Duan Peng .

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Peng, D. (2017). International Communications in Western Broadcast Media. In: International Communication Strategies of Chinese Radio and TV Networks. Springer, Singapore. https://doi.org/10.1007/978-981-10-4460-1_2

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  • DOI: https://doi.org/10.1007/978-981-10-4460-1_2

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