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Introduction

  • JinHyo Joseph Yun
Chapter
Part of the Management for Professionals book series (MANAGPROF)

Abstract

Here, I begin by discussing the requirements of open innovation, after which I start to develop our idea from the open innovation to the business model developing circle. Next, I discuss how to vitalize open innovation conceptually. Diverse strategies to motivate open innovation will be discussed following this. Third, we look into the locus of open innovation. I will find ways to combine the technology and the market from the locus of open innovation, that is, to say, forge a creative business model. Lastly, I will explain how to measure open innovation. I can understand the reality of open innovation and the business model from concrete measures.

Keywords

Locus of open innovation Measure of open innovation 

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Copyright information

© Springer Nature Singapore Pte Ltd. 2017

Authors and Affiliations

  • JinHyo Joseph Yun
    • 1
  1. 1.Tenured Researcher of DGIST and Professor of Open Innovation Academy of SOItmCDaeguKorea, Republic of (South Korea)

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