Report on China’s Television Industry Convergence and Transformation in 2014
In 2014, the transformation of China’s television industry accelerated. To adapt to the media convergence trend, media of all levels have conducted a lot of exploration in promoting convergence of traditional and new media. This paper analyzes the main features of the transformation of the television industry from four aspects: mechanism reform, content industry, socialization and Internet TV. Meanwhile, a few suggestions are provided for the future development of China’s television industry.