Abstract
The nature of press releases requires institutions to respond to the changes in their stakeholders’ environment. It is, therefore, logical to expect that the organisations can switch roles at different times and in different situations (Thomas et al. 1999).
The original version of this chapter was revised: For detailed information please see Erratum. The erratum to this chapter is available at https://doi.org/10.1007/978-981-10-0853-5_18
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Mayyer Ling (2016). Identity Representation in Press Releases of a Brunei-Based Banking Institution. In: Noor Azam Haji-Othman, McLellan, J., Deterding, D. (eds) The Use and Status of Language in Brunei Darussalam. Springer, Singapore. https://doi.org/10.1007/978-981-10-0853-5_13
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