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Creative Plan and Decision Choice of Semantic Differential Approach for Chair Design Aesthetic

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Proceedings of the 2nd International Colloquium of Art and Design Education Research (i-CADER 2015)
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Abstract

The aesthetic designs of the products are capable of portraying a positive usability effect and fostering positive relationships with people, making them more tolerant of problems with a design rather than with less aesthetic design. Hence, this chapter investigates the influence level of aesthetic values and design principle response towards the occasional chair design through the medium of the semantic differential (SD) approach. The implications of differences in preference among respondents, and the relationship between image word(s) and actual design element(s) are discussed. The study also explores the proposed research framework in enhancing the acceptability of the design object in the industry and suggests a design approach to support designers in control of furniture styles for the intended end users. Participants’ feedback can provide valuable information to designers on how people perceive furniture and the qualities they require and expectations they wish to have fulfilled. Subsequently, the innovative interpretation of the results will serve as a styling benchmark for designers in a new furniture design and development process. This research is expected to be a kick-start for exploring a real research experience in chair design.

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Acknowledgment

Thank you to UNIMAS for supporting and sponsoring my research activities.

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Correspondence to Musdi Shanat .

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Shanat, M. (2016). Creative Plan and Decision Choice of Semantic Differential Approach for Chair Design Aesthetic. In: Abidin, S., Legino, R., Noor, H., Vermol, V., Anwar, R., Kamaruzaman, M. (eds) Proceedings of the 2nd International Colloquium of Art and Design Education Research (i-CADER 2015). Springer, Singapore. https://doi.org/10.1007/978-981-10-0237-3_1

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  • DOI: https://doi.org/10.1007/978-981-10-0237-3_1

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  • Publisher Name: Springer, Singapore

  • Print ISBN: 978-981-10-0235-9

  • Online ISBN: 978-981-10-0237-3

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