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Ajzen’s Theory of Planned Behavior in Entrepreneurship Education Research

An Introduction and Review of Impact Studies

  • Chapter
Becoming an Entrepreneur

Part of the book series: Professional and Vet Learning ((PAVL))

Abstract

For the last years, entrepreneurship education has been a key issue on the political agenda of governments around the world (WEF, 2009). This trend is set to continue in the future. Policymakers associate new business venturing with economic growth (Acs & Audretsch, 2010, p. 1), social welfare (Venkataraman, 1997), and a way out of youth unemployment (OECD, 2012). Besides economic aspects, entrepreneurship is regarded as a means towards personal wealth and social cohesion (EC, 2004, p. 3; Carree & Thurik, 2009, p. 586). In line with this, the European Commission (EC) integrated entrepreneurship as a key competency in their European Qualification Framework for lifelong learning (EQF) (EC, 2007, p. 11).

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Authors
  1. Michael Fretschner
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Editors and Affiliations

  1. Ludwig-Maximilians University Munich, Germany

    Susanne Weber

  2. University of Fribourg, Switzerland

    Fritz K. Oser

  3. Georg-August University Göttingen, Germany

    Frank Achtenhagen

  4. Ludwig-Maximilians University Munich, Germany

    Michael Fretschner

  5. Ludwig-Maximilians University Munich, Germany

    Sandra Trost

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Fretschner, M. (2014). Ajzen’s Theory of Planned Behavior in Entrepreneurship Education Research. In: Weber, S., Oser, F.K., Achtenhagen, F., Fretschner, M., Trost, S. (eds) Becoming an Entrepreneur. Professional and Vet Learning. SensePublishers, Rotterdam. https://doi.org/10.1007/978-94-6209-596-0_15

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