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Attending Medical Conferences as a Marketing Strategy for Promoting Online Services

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Libraries without Limits: Changing Needs — Changing Roles

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Abstract

The amount of information generated in the biomedical field is growing too fast to be easily embraced by potential users. To better reach end users, biomedical information providers have always been pioneers in using technological advances to make information more accessible.

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References

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Author information

Authors and Affiliations

  1. Hospitals Vall D’Hebron, Research Agency, Barcelona, Spain

    Marta Jordà-Olives

Authors
  1. Marta Jordà-Olives
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Editor information

Editors and Affiliations

  1. Central Cancer Library, The Netherlands Cancer Institute, Amsterdam, the Netherlands

    Suzanne Bakker (Librarian / Information Specialist) (Librarian / Information Specialist)

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© 1999 Springer Science+Business Media Dordrecht

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Jordà-Olives, M. (1999). Attending Medical Conferences as a Marketing Strategy for Promoting Online Services. In: Bakker, S. (eds) Libraries without Limits: Changing Needs — Changing Roles. Springer, Dordrecht. https://doi.org/10.1007/978-94-011-4621-0_76

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  • DOI: https://doi.org/10.1007/978-94-011-4621-0_76

  • Publisher Name: Springer, Dordrecht

  • Print ISBN: 978-94-010-5953-4

  • Online ISBN: 978-94-011-4621-0

  • eBook Packages: Springer Book Archive

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