Skip to main content

Rationalizing the Design Process

  • Chapter
Book cover Management of Design

Abstract

There is a strong sympathy between the literature on organizational design and that for product design, as one would expect. Product design is just one manifestation of the general organizational problem: how to divide up a complex of tasks into well defined subtasks, and then coordinate the divided whole to pursue a focussed objective. This paper outlines the sympathies between these two literatures, and shows how product design techniques such as conjoint analysis, quality function deployment, Taguchi methods, design for assembly, value engineering, failure modes and effects analysis, empirical guidelines, team building, and organizational initiatives address various facets of the general coordination problem.

This is a preview of subscription content, log in via an institution to check access.

Access this chapter

Chapter
USD 29.95
Price excludes VAT (USA)
  • Available as PDF
  • Read on any device
  • Instant download
  • Own it forever
eBook
USD 169.00
Price excludes VAT (USA)
  • Available as PDF
  • Read on any device
  • Instant download
  • Own it forever
Softcover Book
USD 219.99
Price excludes VAT (USA)
  • Compact, lightweight edition
  • Dispatched in 3 to 5 business days
  • Free shipping worldwide - see info
Hardcover Book
USD 219.99
Price excludes VAT (USA)
  • Durable hardcover edition
  • Dispatched in 3 to 5 business days
  • Free shipping worldwide - see info

Tax calculation will be finalised at checkout

Purchases are for personal use only

Institutional subscriptions

Preview

Unable to display preview. Download preview PDF.

Unable to display preview. Download preview PDF.

References

  • Anthony, M. and J. McKay, “Balancing the Product Development Process,” J Prod Innov Manag 9,1992,140–147.

    Article  Google Scholar 

  • Barker, T. Engineering Quality bv Design. Marcel Dekker, N.Y. 1990.

    Google Scholar 

  • Baron, J. “The Employment Relation as a Social Relation,” J Japanese and Internat Econ 2, 1988, 492–525.

    Article  Google Scholar 

  • Beer, M., B. Spector, P. Lawrence, D. Q. Mills, and R. Walton. Managing Human Assets, Free Press, New York, 1984.

    Google Scholar 

  • Boothroyd, G. and P. Dewhurst. Design for Assembly: A Designer’s Handbook. Boothroyd and Dewhurst, Inc. Amherst, MA 1983.

    Google Scholar 

  • Burns, T. and G. Stalker. The Management of Innovation. Tavistock Publications, London, U.K. 1961.

    Google Scholar 

  • Cohen, J. Multiobiective Programming and Planning. Academic Press, New York, 1978.

    Google Scholar 

  • Collins, J. and W. Lazier. Beyond Entrepreneurship. Prentice Hall, Englewood Cliffs, N.J. 1992.

    Google Scholar 

  • Cutkosky, M. and J. Tenenbaum, “Providing Computational Support for Concurrent Engineering,” Systems Automation. Research, and Applications, 1991.

    Google Scholar 

  • Daetz, D., “The Effect of Product Design on Product Quality and Product Cost,” Quality Progress. June 1987,63–67.

    Google Scholar 

  • Eppinger, S., D. Whitney, R. Smith, and D. Gebala, “Organizing the Tasks in Complex Design Projects,” ASME 2nd International Conference on Design Theory and Methodology, Chicago, Sept. 1619,1990.

    Google Scholar 

  • Evans, J., D. Anderson, D. Sweeny, and T. Williams. Applied Production and Operations Management. West Publishing Co., St. Paul, 1990.

    Google Scholar 

  • Galbraith, J. Designing Complex Organizations. Addison-Wesley, Menlo Park,CA, 1973.

    Google Scholar 

  • Hauser, J. and D. Clausing. “ The House of Quality,” Harvard Business Review, May-June 1988, 63–72.

    Google Scholar 

  • Hayes, R., S. Wheelwright and K. Clark, Dynamic Manufacturing. Free Press, New York 1988.

    Google Scholar 

  • Horngren, C. and P. Foster. Cost Accounting, Prentice Hall, New Jersey, 1987.

    Google Scholar 

  • Lawrence, P. “The History of Human Resource Management in American Industry,” in R. Walton and P. Lawrence, eds, HRM Trends and Challenges, Harvard Business School Press, Boston, 1985.

    Google Scholar 

  • March, J. and H. Simon. Organizations. John Wiley and Sons, New York, 1958.

    Google Scholar 

  • Martin, J. Cultures in Organizations. In press.

    Google Scholar 

  • Merton. R. “Bureaucratic Structure and Personality,” Social Forces 18, 1940, 560–568.

    Article  Google Scholar 

  • Milgrom, P. and J. Roberts. Economics, Organizations, and Management. Prentice Hall, Englewood Cliffs, N.J. 1992.

    Google Scholar 

  • Moore, J. “Research in Formalized Organizational Design, a Survey and Critique,” Unpublished manuscript, Stanford University, Stanford, CA. June, 1979.

    Google Scholar 

  • Ouchi, W. “Markets, Bureaucracies, and Clans.” Administrative Science Quarterly, 25, 1980, 129–141.

    Article  Google Scholar 

  • Ouchi, W. Theory Z, Addison Wesley, Menlo Park, CA, 1981.

    Google Scholar 

  • Peters, T. and R. Waterman, In Search of Excellence, Harper and Row, New York, 1982.

    Google Scholar 

  • Rosenau, M. Faster New Product Development. Amacom, New York, 1990.

    Google Scholar 

  • Ross, P, “The Role of Taguchi Methods and Design of Experiments in QFD,” Quality Progress, June 1988, 41–47.

    Google Scholar 

  • Schonberger, R. and E. Knod. Operations Management: Improving Customer Service. West Publishing Co, St. Paul, 1990.

    Google Scholar 

  • Shocker, A. and V. Srinivasan, “Multiattribute Approaches for Product Evaluation and Generation: A Critical Review,” J Marketing Res 16, 1979, 159–180.

    Article  Google Scholar 

  • Stoll, H. Design for Manufacture, in Tool and Manufacturing Handbook.Volume V: Manufacturing Management, R. Veilleux and L. W. Petro, editors. Society of Manufacturing Engineers, Dearborn 1988.

    Google Scholar 

  • Sullivan, L. P. “Quality Function Deployment” Quality Progress. June 1986, 39–50.

    Google Scholar 

  • Taguchi, G., E. Elsayed, and T. Hsiang. Quality Engineering in Production Systems. McGraw-Hill, N. Y. 1989.

    Google Scholar 

  • Ulrich, K. and K. Tung. “Fundamentals of Product Modularity”. Working paper 3335-91-MSA, Sloan School of Management, M.I.T., Cambridge, MA, September 1991.

    Google Scholar 

  • Ulrich, K. “A Framework for Including the Value of Time in Design-for-Manufacturing Decision Making”. Working paper 3243-9-MSA, Sloan School of Management, M.I.T., Cambridge, MA, February 1991.

    Google Scholar 

  • Vroom, V. and P. Yetton. Leadership and Decision Making. University of Pittsburgh Press, Pittsburgh, 1973.

    Google Scholar 

  • Watkins, M. “The Evolution of Structured Engineering Methodologies and Support Tools,” Harvard Business School working paper, Harvard University, September 1991.

    Google Scholar 

  • Walton, R. “Toward a Strategy of Eliciting Employee Commitment Based on Policies of Mutuality,” in R. Walton and P. Lawrence, eds, HRM Trends and Challenges, Harvard Business School Press, Boston, 1985.

    Google Scholar 

  • Wheelwright, S. and K. Clark. Revolutionizing Product Development, Free Press, New York, 1992.

    Google Scholar 

  • Williamson, O. Markets and Hierarchies: Analysis and Antitrust Implications. MacMillan, N.Y. 1975.

    Google Scholar 

Download references

Author information

Authors and Affiliations

Authors

Editor information

Sriram Dasu Charles Eastman

Rights and permissions

Reprints and permissions

Copyright information

© 1994 Springer Science+Business Media New York

About this chapter

Cite this chapter

Lovejoy, W.S. (1994). Rationalizing the Design Process. In: Dasu, S., Eastman, C. (eds) Management of Design. Springer, Dordrecht. https://doi.org/10.1007/978-94-011-1390-8_13

Download citation

  • DOI: https://doi.org/10.1007/978-94-011-1390-8_13

  • Publisher Name: Springer, Dordrecht

  • Print ISBN: 978-94-010-4609-1

  • Online ISBN: 978-94-011-1390-8

  • eBook Packages: Springer Book Archive

Publish with us

Policies and ethics