Abstract
QPD is the necessary trigger for processes to perform well and for goals to be achieved. It is the mechanism by which the quality effort is cascaded down throughout the organization. QPD is a top-down approach and as such tends to be the responsibility of senior managers. Process improvement and measurement is a horizontal effort and quality deployment is a vertical (top-down) approach. As Fig. 9.1 illustrates, quality improvement is a continuous effort and as such is not finite. However, quality effects have to be measured and quantified against set targets (Akao, 1990).
Keywords
These keywords were added by machine and not by the authors. This process is experimental and the keywords may be updated as the learning algorithm improves.
This is a preview of subscription content, log in via an institution.
Buying options
Tax calculation will be finalised at checkout
Purchases are for personal use only
Learn about institutional subscriptionsPreview
Unable to display preview. Download preview PDF.
References
Akao, Y. (1990) An introduction to quality function deployment, in Akao, Y. (Ed.) Quality Function Deployment — Integrating Customer Requirements into Product Design, Productivity Press, Cambridge, Massachusetts, USA.
Bemowski, K. (1992) Carrying on the P&G tradition, Quality Progress, May, 21–25.
Carter, P. and Edmonds, T. (1988) Service quality at the Hewlett-Packard Company, in When America Does it Right, Industrial Engineering and Management Press, Norcross, Georgia, USA.
Catharine, G.J., and Daniel, M.J. (1991) Customer Satisfaction Through Quality — An International Perspective, The Conference Board of Canada, Ottawa, Ontario, Canada.
Hronec, S.M. (1993) Vital signs: using quality, time and cost performance measurements to chart your company’s future, AMACOM, NY.
Huston, L. A. (1992) Implementing change — executing strategy at Procter and Gamble, Strategic Direction, 84, October, 28–30.
Saxton, J. and Locander, W.B. (1991) A systems view of strategic planning at Procter and Gamble, in Stahl, MJ. and Brunds, G.M. (Eds) Competing Globally through Customer Value, Quorum Books, NY.
Author information
Authors and Affiliations
Rights and permissions
Copyright information
© 1994 Springer Science+Business Media Dordrecht
About this chapter
Cite this chapter
Zairi, M. (1994). Quality policy deployment: the key driver for performance measurement. In: Measuring Performance for Business Results. Springer, Dordrecht. https://doi.org/10.1007/978-94-011-1302-1_9
Download citation
DOI: https://doi.org/10.1007/978-94-011-1302-1_9
Publisher Name: Springer, Dordrecht
Print ISBN: 978-94-010-4568-1
Online ISBN: 978-94-011-1302-1
eBook Packages: Springer Book Archive