Abstract
The title of this text refers to the “concerned public”. But who is the concerned public? There is no simple answer to this question. When I hear the word “public”, I think of consumers, for instance, or voters or politicians — or, for that matter, the PR agents, the political parties and all the interest groups that focus their attention on a single issue.
This is a preview of subscription content, log in via an institution to check access.
Access this chapter
Tax calculation will be finalised at checkout
Purchases are for personal use only
Preview
Unable to display preview. Download preview PDF.
Editor information
Editors and Affiliations
Rights and permissions
Copyright information
© 1995 Springer Science+Business Media Dordrecht
About this chapter
Cite this chapter
Leuenberger, A.F. (1995). The Concerned Public: A Management Challenge. In: Ulrich, P., Sarasin, C. (eds) Facing Public Interest. Issues in Business Ethics, vol 8. Springer, Dordrecht. https://doi.org/10.1007/978-94-011-0399-2_8
Download citation
DOI: https://doi.org/10.1007/978-94-011-0399-2_8
Publisher Name: Springer, Dordrecht
Print ISBN: 978-0-7923-3634-1
Online ISBN: 978-94-011-0399-2
eBook Packages: Springer Book Archive