Conversations in a Landscape of Science and Magic: Thinking about Science Communication
Communication is one of the contemporary’ success’ words. It conjures up ideas of successful action and change: ‘getting our message across’, ‘running public information campaigns’, ‘changing attitudes’, ‘raising awareness’, ‘setting the agenda’, ‘managing a public image’. These are the types of positive, success-orientated ways that our contemporaries talk about communication in public life.
KeywordsScience Centre Mass Communication Effect View Public Information Campaign Simple Belief
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