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Introduction

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Part of the book series: ASSER International Sports Law Series ((ASSER))

Abstract

During the past decade, the media landscape and the coverage of sports events have changed fundamentally. The emergence of new communication technologies, such as Internet and digital television, the convergence of these technologies, the multiplication of the number of devices through which content can be accessed and the rise of the active ‘prosumer’ have put their stamp on the way fans can consume sports content.

When do new media become old media?

Boyle and Haynes 2004, p. 3

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Notes

  1. 1.

    This 360° sports multi-platform coverage approach was presented by Gallop in Gallop 2008 at the Westminster eForum—The role of new media in sports and special events coverage.

  2. 2.

    Cowie and Marsden 1999, 54–55; Tambini and Verhulst 2001, 5–6.

  3. 3.

    Ungerer 2005, 3.

  4. 4.

    Arino Arino 2004, 101.

References

Doctrine

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  • Gallop B (2008) The role of new media in sports and special events coverage, Westminster eForum—Beyond Beijing—Media technology at the olympic & paralympic Games, London, 23 Oct 2008

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  • Cowie C, Marsden C (1999) Convergence navigating bottlenecks in digital pay-TV. J policy Regul Strateg Telecommun inform Media 1(1):53–67

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  • Tambini D, Verhulst S (2001) The transition to digital and content regulation: the paradigm shift. In: Tambini D (ed) Communications: revolution and reform. IPPR, London, pp 5–20

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  • Ungerer H (2005) Competition in the media sector: how long can the future be delayed? http://ec.europa.eu/competition/speeches/text/sp2005_015_en.pdf. Accessed 23 Aug 2010

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Correspondence to Katrien Lefever .

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© 2012 T.M.C. ASSER PRESS, The Hague, The Netherlands, and the author

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Lefever, K. (2012). Introduction. In: New Media and Sport. ASSER International Sports Law Series. T.M.C. Asser Press, The Hague, The Netherlands. https://doi.org/10.1007/978-90-6704-873-6_1

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