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Local Marketing Support in Bihar

  • Nilabja Ghosh
Chapter
Part of the India Studies in Business and Economics book series (ISBE)

Abstract

Marketing remains open in Bihar where we study an indigenously evolved model that bypasses the vested trading interests, but poverty is a serious obstacle to effective marketing.

Keywords

Small Farmer Ganges Plain Marketing Cost Local Trader Distant Market 
These keywords were added by machine and not by the authors. This process is experimental and the keywords may be updated as the learning algorithm improves.

Copyright information

© Springer India 2013

Authors and Affiliations

  • Nilabja Ghosh
    • 1
  1. 1.Agricultural Economics Research UnitInstitute of Economic GrowthNew DelhiIndia

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