Defining Strategic Flexibility

  • Norman Roberts
  • Gary J. Stockport
Part of the Flexible Systems Management book series (FLEXSYS)


This chapter presents a review of the literature about the term strategic flexibility. It analyzes various components and definitions of strategic flexibility and concludes by defining the term. Using previous research about strategic flexibility, this article discusses the many components and definitions of strategic flexibility. Rather surprisingly, strategic flexibility has been considered by research in a variety of academic disciplines such as strategic management, economics, organization, theory, and marketing, and therefore, there is a diverse array of views about how to define this term. Strategic flexibility is often discussed “alongside” such terms as strategic choice, strategic maneuverability, and strategic options. This chapter found that previous research had developed “operationalized” definitions based upon the specific needs of their studies. Consequently, there has not been a “proven,” agreed definition of strategic flexibility. It is suggested that this chapter adds to our general understanding of the term by advancing a general definition of strategic flexibility.


Strategic Management Strategic Choice Sustainable Competitive Advantage Strategic Option Strategic Maneuverability 
These keywords were added by machine and not by the authors. This process is experimental and the keywords may be updated as the learning algorithm improves.


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Copyright information

© Springer India 2014

Authors and Affiliations

  1. 1.Business School, The University of Western AustraliaCrawleyAustralia

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