Integrating Individual Social Responsibility in a Corporate Framework: The SAI Way

  • Shashank Shah
  • V. E. Ramamoorthy
Part of the India Studies in Business and Economics book series (ISBE)


The five basic universal values (truth, right conduct, peace, love and non-violence) that make us ‘human’ are not just relevant but are essential and integral to professional and organisational development (Fig. 11.1). The individual and the organisation have a reciprocal relationship with nature and society, with an obligation to give something back in return for the benefits provided by them.


Corporate Social Responsibility Social Responsibility Corporate Social Responsibility Activity Corporate Social Responsibility Initiative Corporate Social Responsibility Programme 
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Copyright information

© Springer India 2014

Authors and Affiliations

  • Shashank Shah
    • 1
  • V. E. Ramamoorthy
    • 2
  1. 1.Department of Management StudiesSri Sathya Sai Institute of Higher Learning Prasanthi NilayamAnantapur DistrictIndia
  2. 2.Faculty of Management and CommerceSri Sathya Sai Institute of Higher Learning Prasanthi NilayamAnantapur DistrictIndia

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