Channelize Strategic Trajectories
The central phase of flowing stream strategy process is to channelize strategic trajectories. These are based on the understanding of reality, in terms of continuity and change forces, and the strategic direction of enterprise as well as customer factors, comprising the strategic crystal. Thus, strategic crystal would provide a sound basis for selection of strategic channels as well as specific strategies for any case organization. The strategies selected should also be aligned with the strategic direction in an iterative manner. The issues and constraints of execution also need attention while selecting strategies. These aspects of execution are elaborated in the next chapter.