Advertisement

Conclusion

  • Koushiki Choudhury
Chapter

Abstract

So where does this leave us? We all have desires. Some of these desires may be:

Keywords

Irrational Belief Cognitive Error Offensive Behaviour Innate Tendency Silver Lining 
These keywords were added by machine and not by the authors. This process is experimental and the keywords may be updated as the learning algorithm improves.

Copyright information

© Springer India 2013

Authors and Affiliations

  • Koushiki Choudhury
    • 1
  1. 1.Department of MarketingIndian Institute of Management CalcuttaKolkataIndia

Personalised recommendations