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New Challenges for the Artist-Enterprise

  • Xavier Greffe
Chapter
Part of the Creativity, Heritage and the City book series (CHC, volume 1)

Abstract

Today, an artist’s creativity depends in a large measure on his ability to build networks and coordinate assorted skills. This is particularly true of the leading audio-visual companies and to a lesser degree of sculptors, small dance companies, eco-museums, etc. But even in the latter instances, artists have to depend on computer software, logistic and marketing services and sources of funding. They are therefore obliged to adopt a business model. This is not a recent phenomenon, because if one looks at the way Rubens and Titian ran their studios, it could be said that they were the forerunners of Walter Disney and Andy Warhol.

Keywords

Artistic Creation Artistic Activity Private Space Modern Artist Digital Work 
These keywords were added by machine and not by the authors. This process is experimental and the keywords may be updated as the learning algorithm improves.

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Copyright information

© Springer Japan 2016

Authors and Affiliations

  • Xavier Greffe
    • 1
  1. 1.University Paris I Panthéon-SorbonneParisFrance

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