A Theoretical Framework for Relationship-Based Strategies

  • Nobuyuki Tokoro
Part of the SpringerBriefs in Business book series (BRIEFSBUSINESS)


In this chapter, I will present a theoretical framework for the concept of acquiring a competitive edge through co-creation . As I mentioned in the first chapter, existing theories relating to competitive advantage are structured on the assumption of corporate competition, and the competitive environment has come to be perceived as conferring a competitive advantage. In this regard, the author takes the position that corporate “co-creation” confers a competitive edge. Put another way, this is a story of creating value among multiple companies through co-creation that a company operating independently would be unable to produce, and going on to build a new competitive advantage.


Actor Agent Smart City Competitive Edge Shared Purpose Universal Gravitation 
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Copyright information

© Springer Japan 2016

Authors and Affiliations

  1. 1.College of Commerce and Graduate School of Business AdministrationNihon UniversitySetagaya-kuJapan

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