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Product–Service Portfolio Configuration vs. Economic and Financial Results: An Empirical Analysis in the Italian Truck Industry

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Serviceology for Services (ICServ 2013)

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Abstract

Based on an extensive survey involving Italian heavy truck workshops, this chapter introduces an empirically based typology. The research aims at identifying the main features that characterise heavy truck assistance workshops offering similar product–service portfolios and having a comparable service attitude. The developed typology allows a better understanding of the relationship between workshop types and their economic and financial results. The analysis shows that the attitude towards the proposal of comprehensive product–service portfolios supports workshops to prosper in this market that is affected by weak demand, hard competition and decreasing margins.

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Author information

Authors and Affiliations

  1. CELS-Research Group on Industrial Engineering, Logistics and Service Operations, University of Bergamo, 24044 Dalmine (BG), Bergamo, Italy

    Paolo Gaiardelli, Giuditta Pezzotta & Barbara Resta

  2. Department of Economics and Business, Eastern Piedmont University, Novara, Italy

    Lucrezia Songini

Authors
  1. Paolo Gaiardelli
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  2. Giuditta Pezzotta
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  3. Barbara Resta
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  4. Lucrezia Songini
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Corresponding author

Correspondence to Paolo Gaiardelli .

Editor information

Editors and Affiliations

  1. National Institute of Advanced Industrial Science and Technology, Koto-ku, Tokyo, Japan

    Masaaki Mochimaru  & Takeshi Takenaka  & 

  2. The University of Tokyo, Kashiwa, Chiba, Japan

    Kanji Ueda

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Gaiardelli, P., Pezzotta, G., Resta, B., Songini, L. (2014). Product–Service Portfolio Configuration vs. Economic and Financial Results: An Empirical Analysis in the Italian Truck Industry. In: Mochimaru, M., Ueda, K., Takenaka, T. (eds) Serviceology for Services. ICServ 2013. Springer, Tokyo. https://doi.org/10.1007/978-4-431-54816-4_14

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  • DOI: https://doi.org/10.1007/978-4-431-54816-4_14

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  • Publisher Name: Springer, Tokyo

  • Print ISBN: 978-4-431-54815-7

  • Online ISBN: 978-4-431-54816-4

  • eBook Packages: EngineeringEngineering (R0)

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